Bol.com
Pre-Summer
For Bol’s Pre-Summer campaign, we delivered the full digital package: banners, rich media, social content and even a fun advergame. All designed to bring that early summer feeling right to your screen, whatever the weather. Because, you know. The Netherlands.
From scroll-stopping creatives to interactive formats, everything’s built to warm things up before summer even starts 😀
Dynamic Weather Banners
Forecast-based fun! Sunshine, clouds or rain? These dynamic banners change with the weather, serving the right product at the right time. Sunglasses when it’s sunny. Cozy boardgames when it’s grey… blegh. Umbrellas when the rain hits!
Always relevant, always ready, whatever dear Mother Nature decides to do.
Game
Marcel is getting ready for a purrrrfect summer… but he needs your help. Meeoow! Pick the right items, pack that suitcase, and don’t forget your sunscreen (or was it something inflatable?).
A light, playful break that brings the summer vibes, one paw at a time.
Pinterest Videos
Made to match! Short and scroll-friendly, these Pinterest videos highlight the right products for the right people. Whether you’re a beachlover, hiker or looking for some good old family fun.
Display Ads
Each banner puts a one or two products in the spotlight clear, clickable and ready for summer! No clutter, no noise. Just the right item at the right moment, tailored to the season.
Social Posts
Each post zooms in on daily deal from the summer collection. The kind of thing you didn’t know you needed until you saw it. A sunny must-have, a rainy day lifesaver, or just something that makes summer feel a little closer.